Turkish Airlines is more powerful than ever and is a member of the Star Alliance group. They operate 171 flight routes, at the moment, of which 41 are within the country’s borders and the remainder are to international destinations. While their main base is at Ataturk International Airport, they operate flights all over the world, from North and South America, to Europe, Asia and Africa. The past four years has seen their revenues and passenger numbers rise significantly. The company made 2.2 billion USD in 2006, flying about 17 million passengers. The company made approximately 4 billion USD in 2009, with more than 25 million passengers using the airline, making it a terrific year for them.
There seems to be an increase in passenger flow especially among expatriates. Once they pick good national moving services to relocate, then their next move is to estimate relocation costs, and select Turkish Airlines as their carrier of choice.
US Airways and Turkish Airlines signed a codeshare agreement at the beginning of 2011. Codeshare agreements are legal contracts that allow two airlines to share passenger reservations with each other. These agreements are considered positive for both parties involved because the two companies make more money while also expanding their reach. Passengers also benefit from such agreements because they are offered a higher degree of flexibility in their travel plans, since there are more flights available, as well as better deals. The result of this codeshare arrangement in particular is that passengers will enjoy a wider selection when it comes to travel to the U.S. or Turkey. Also, one more US flight gateway was added to this list in June, 2010 for Turkish Airlines. This latest expansion brings the total number of US originated gateways to three with non-stop air travel from Washington DC to Istanbul, Turkey. Dulles International Airport will possess four flights coming from there. The airliner that was chosen will be the Airbus A330. The move indicates that Turkish Airlines continues to give Americans the chance to see the beauty of Turkey. Surely, one could say that Istanbul has both old world and modern charm. Also, a fourth United States gateway is on the map for March 2011, which will start in Los Angeles CA and go to Istanbul.
Great news for Miles & Smiles members, which only means more convenience via the integration of technology in new and innovative ways. These reward program members can receive important updates to their accounts via a new messaging application. The main purpose of this service is to inform the members about their accrued mileage. This is very important information because not only can it affect a members benefits but can have an effect on the upgrade level requirements as well. The main purpose is to give updated information so that people can benefit from their miles in a timely manner. As a result of diversifying their strong marketing efforts, Turkish Airlines have been able to reap the benefits.
This is merely a universal principle of sound business practices. And yet, far too many businesses overlook the importance of emulating Turkish Airlines’ example of reinvesting in their own future success. So not only does it make the airline stronger, but it allows for passengers to benefit as well.